Mayer McCann is one of the leading agencies for integrated market communications and public relations in Slovenia. As a member of the McCann Worldgroup network, the agency also has access to the greatest experts abroad. In one place it combines expertise in strategic marketing communications, integrated communications and communication channels management, brand building, media planning and buying, event planning and organization and other contact channels with target audiences.
Highly skilled experts at Mayer McCann agency assist our clients with strategic brand development, brand portfolio management, brand creation and copyright protection, brand architecture and corporate identity development.
Communications strategy, combined with profound understanding of the target group, determines the choice of communications channels and the tone of voice. So-called ?classic media?, digital channels and social networks, direct marketing, sponsorships and events are used to the maximum effect with tailored tone of communication, often using very limited resources. We believe that with innovative approach and out-of-the-box thinking we can deliver great results, proven by numerous case histories carried out for various clients with very positive responses of target groups and the industry.
Optimal media channels selection and negotiations for the best overall price to reach the given specific target group are carried out by our media experts. Armed with loads of data, analytical tools and years of experience in planning and buying media they have been serving the most demanding global clients in the FMCG and other markets.
The range of our communications and advisory services expands further to public relations and corporate communications services, which can support building a company reputation, a brand or public perception of a product or service. Corporate communications, brand image management, internal communications, sponsorship management, media relations and planned publicity are just some of the areas where our team of experts excels. In this context corporate social responsibility and environmental communications deserve a special mention.
Mayer McCann has been awarded many professional accolades at SOF, Golden Drum, London International Awards, Golden Hammer, New York Festivals, Cresta and other international festivals and our works have been published in many professional publications.